Nigeria's ecommerce market is growing fast, and so is the number of agencies claiming Shopify expertise. This checklist helps you separate the best Shopify agency for your brand from the loudest one.
Check platform credentials
Confirm Shopify Partner status and ask how many Shopify builds the team has shipped. Browse those stores on your phone — speed, clarity and checkout flow tell you more than any pitch deck.
Ask about process
The best agencies can explain their process clearly: discovery and audit, strategy, design, development, testing, launch and post-launch optimization. Vague answers about "we'll make it look great" are a warning sign.
Demand commercial proof
Look for conversion rate improvements, revenue influenced and order value gains in their case studies. Design awards are nice; revenue results pay your bills.
Understand the pricing model
Serious agencies price against scope and outcomes, not vague packages. Expect a clear proposal covering deliverables, timeline and what happens after launch.
Red flags to walk away from
Guaranteed rankings, no live client stores to show, pressure to pay everything upfront, and proposals that never mention your customers or your numbers.