Ecommerce Conversion Rate Optimization
Brand Savvy is an ecommerce CRO and growth agency. We help online stores increase ecommerce sales, reduce cart abandonment and raise average order value - without increasing ad spend.
What ecommerce growth work covers
Ecommerce conversion rate optimization
We audit the full online store funnel - category pages, product pages, cart and checkout - and remove the friction that stops qualified ecommerce traffic from buying.
Ecommerce analytics and measurement
GA4 ecommerce tracking, funnel reporting and baseline conversion metrics, so every change to your online store is measured before and after.
Checkout and cart abandonment recovery
Reduce cart abandonment with clearer shipping, payment and returns information, faster checkout steps and recovery flows that bring shoppers back.
Retention and average order value
Email and SMS flows, bundles, upsells and post-purchase journeys that raise average order value and repeat purchase rate across your ecommerce store.
What's included
- Full ecommerce store audit with a prioritized action plan
- Product page, collection page and search experience optimization
- Mobile ecommerce UX and page speed improvements
- Checkout and cart abandonment reduction
- GA4 ecommerce tracking and conversion reporting setup
- Ongoing testing roadmap ranked by revenue impact
Ecommerce platforms we optimize
- Shopify and Shopify Plus
- WooCommerce
- BigCommerce
- Wix Commerce and Squarespace Commerce
- Headless storefronts (Hydrogen, Next.js)
Selling on Shopify? See our Shopify store audit, product page optimization and ecommerce case studies.
Ecommerce CRO questions, answered
What is ecommerce conversion rate optimization?
Ecommerce conversion rate optimization (ecommerce CRO) is the process of increasing the percentage of online store visitors who complete a purchase. It combines analytics, user research and structured testing across category pages, product pages, cart and checkout, so an online store earns more revenue from the traffic it already pays for.
Do you only work with Shopify stores?
Shopify and Shopify Plus are our specialism, but the same ecommerce CRO method applies to WooCommerce, BigCommerce, Wix Commerce and headless storefronts. If you sell online and have at least 3,000 monthly visitors, we can audit and improve the buying experience.
What is a good ecommerce conversion rate?
Most ecommerce stores convert between 1% and 3%. Strong stores in apparel, beauty and home decor typically sit between 2.5% and 4%. If your store converts below 2% with steady traffic, the gap is usually product page clarity, trust signals, mobile UX or checkout friction rather than traffic quality.
How long does ecommerce CRO take to show results?
Audit findings are delivered in 3-5 business days. Quick wins on product pages and mobile UX usually show measurable movement within 2-4 weeks, while compounding gains from a structured testing roadmap build over one to two quarters.